The universally-recognised McDonald’s is tapping into social crowdsourcing success, with its Germany-centric ‘Mein Burger’ (My Burger) campaign. Users built their own burger using a smart online application, choosing every detail from bread and sauces to meats and cheese. “We gave …

Some charities have recently been criticised for employing agency reps who allegedly deploy aggressive tactics. But organisations have hit back, saying they provide much needed funds in difficult times. Sky News tested one area where there had been a large …

FAMOUS redheads including Nicole Kidman and Chris Evans are putting their flame-coloured heads together to raise money for Oxford charity the Sumatran Orangutan Society (SOS). Other stars taking part include Girls Aloud singer Nicola Roberts, comedian Tim Minchin, queen of …